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About Catalog Builder

Catalog Builder software
opens up exciting new sales and marketing opportunities while saving
businesses time and money over traditional catalog production
methods. It is the leading in-house catalog design and management
system for businesses of all sizes. Compatible with
Microsoft Access, Microsoft SQL and Oracle databases, Catalog
Builder automates the process of producing full-line and specialty
catalogs in multiple formats. You can choose to let Catalog Builder
do the design work for you or use advanced creative controls.
Business benefits:
Technical advantages:
Displays unlimited fields, attributes and
images
Features a robust content management
system with data security
No need for
technical or graphic design skills. Catalog Builder's easy
to use point-and-click interface steps you through the process of
choosing the components of a professional-quality design for your
catalog. As long as you can use a basic word processing application,
you can use Catalog Builder.
Probably the biggest time-saving feature of
Catalog Builder is its ability to dynamically build formatting
templates based upon the attributes in your database. Different
categories of data in your catalog likely require different types of
attributes to describe them. For each category, Catalog Builder
automatically adjusts the template to fit the attributes.
Generates catalogs
in multiple mediums. Most people like to key in their part
searches online, but not everyone has daily access to a computer.
That’s where the flexible nature of Catalog Builder comes in. From a
single database, catalogs can be generated in a number of different
formats, from traditional
print catalogs to
PDF catalogs, browser-based
CD-ROM catalogs and
internet catalogs. With a few keystrokes, you can provide one or
several methods of catalog access to your customers.
Creates seasonal,
regional, and niche market catalogs. One of the most
popular features of Catalog Builder is its ability to create
targeted mini-catalogs—with just a few clicks—from the full-line
catalog database. For tradeshows, for marketing campaigns, for just
about any purpose, you can generate everything from vendor-focused
catalogs, seasonal and sale catalogs to mini-catalogs targeting
specific market segments.
Costs less than
outsourcing. According to one customer, producing their 220
page catalog in-house with Catalog Builder software cost them less
than half of what it would have cost them to outsource it. Cost
savings like that make it much more feasible for companies to keep
up-to-date catalogs in their customers’ hands.
Pricing can be
updated at any time. Digital media and internal controls
make it possible to update catalog pricing, availability, and any
other information on the fly. Catalog Builder databases can even be
synchronized with inventory management systems to automate the
process.
Facilitates the
purchase process. Purchase orders can be automatically
generated from the catalog database and linked directly to order
processing. Taken a step further, e-commerce websites become
possible with advanced browser-based searches and shopping cart
technology.
Enhances creative
control with optional Adobe InDesign Module. Catalog
Builder users who have strict corporate design requirements or
highly creative design staffs can choose to create customized
InDesign templates and apply them to product categories in the
Catalog Builder database.
Learn more.
Compatible with
Microsoft Access, Oracle and Microsoft SQL, so it scales easily from
a handful of users to enterprise-wide.
You may have a small
number of users today and only need support for Microsoft Access. As
your business grows, you may need to scale up to Microsoft SQL or
even Oracle. Catalog Builder works with all three database systems
and will scale to support any number of users.
Displays as many
fields, attributes and images as your customers need to see.
If you’re taking a lot of calls from customers that need more
information about a part in your catalog before placing their order,
then this is an important point: Catalog Builder makes it easy to
provide all of the necessary information, in a user-friendly manner,
to help customers find exactly what they’re looking for. You can
import data from any standard source without any database field
mapping. Catalog Builder will adapt to your field definitions and
support an unlimited number of fields, attributes and images.
Features a
robust content management system with data security.
No other catalog software can match Catalog Builder for
its multi-level management and security controls. If you have
Catalog Builder advanced content management and security system
in place, you can grant and/or restrict database privileges. For
example, you can grant one group full data editing rights while
restricting another group to only editing design elements.
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